Web Tune-Up Pros

Google is making a ton of money off its AdWords program, whereby Webbies buy sponsored search links, so the search engine company turns around some of that generous loot to other (or to the same) Webbies who run AdSense on their sites.  AdSense ads click back to the sites of the AdWords advertisers, and Google splits some [...]

All search engines behave a bit differently due to different algorithms, and not everyone can agree on what optimization strategy works best for Google, Yahoo and MSN.  We do know that inbound links are huge with Google, but one aspect you as the Web producer can control that will help on all search engines is [...]

I’ve been reading Aaron Wall’s seminal SEO Book and in it is a copy of Google dot gov’s marching orders for those who manually check Web sites for compliance with Googlian standards.
What I found most interesting was how the marchers were instructed to label a site that dared dabble in somewhat inventive methods to obtain a [...]

Web Pros is pleased to offer two free books that can help you in making your site and marketing efforts successful.  One is Successful Search Engine Marketing and the other is High Quality Inbound Links.  Both can be accessed via the far-right (no pun intended) sidebar or by visiting the Free SEO Books Page.

If you’re not familiar with Aaron Wall and his SEO Book and Web site SEOBook.com, you’re either already an adept Web optimizer who doesn’t need this fountain of wisdom or someone like me who can use the man’s accumulated years of knowledge.  His book, which is downloadable and updated frequently, will give you all the tips [...]