Le pour de mise au point de Web

From what I could discern from various reports, both written and video, Panama is pretty much a copycat of Google AdWords, though the company is billing it as a step above and challenging others to match its components.

Now, from what I learned, these components include a tool for predicting clicks based on amount bid for the keyword and another tool to allow keyword inclusion in the ads themselves.?? On the first tool, if you’re bidding on widgets at $1 a hit, for instance, the mechanism will show X number of clicks at that amount.?? Move over to $2 and the results change.?? On the second tool, when you write your sponsored search ads, you can include a tag to substitute the keyword searched for within the text of your ad, just as Google allows now.

For instance, if you’re selling televisions and someone types in “Plasma TV,” using this function your ad??might??read, “Searching for a Plasma TV….”?? Or LCD, etc.?? The one-up over Google here is that Panama allows abbreviations whereas Google defaults to the base ad if the keyword is too long to fit.